Brand Identity Posted on by Some works I did on brand identity – including my own business card. Brand identity done for a fictional ad agency. I named it “Amalgam Soup” – which I think sounds fitting for a fictional company for creatives. I redesigned the business card for one of my favorite childhood brands, Sanrio. I overhauled the branding for MetroSource, one of the first companies I worked for. You can still view the site I made for them at http://metrosourceconcept.com/ Did I say I love rabbits? No?